Tech Giants targeting hyper-local market in India When Facebook announced that they have bought a 9.9% Stake in Reliance Jio for a whopping 43,574 crore merely a month ago, it kept the business minds thinking about the core idea of the deal. With the announcement of...
According to the digital statistics, social media activity experienced a major 50% surge in India in the wake of the global pandemic situation. The good side of this spike in digital consumption of social media is that more brand awareness campaigns were triggered...
Recently, the Coronavirus crisis and the recession that followed have been discussed in extensive detail, even by laymen. A reason this recession is unlike no other is because of the unexpectedness of it. Understanding how this crisis affects consumer behavior is...
If any business capitalizes on it efficiently, Marketing Automation is a real time saver. This is a simple concept and an effective tool, especially for SMB’s to manage daily tasks while saving time for the more important ones. The sole aim of using marketing...
Case study out of Real Experiences! On the outbreak of the Corona Virus, there has been a lot of talk and chaos about the economic recession. After the great recession ended about a decade ago, this is said to be the worst hit. Many companies lose their revenue and in...
