Digital Marketing Ideas & Concepts
Are you using WhatsApp Marketing for Business Opportunities?
WhatsApp Marketing Until the launch of WhatsApp in 2009, people used SMS as their primary chat medium to send Short messages. The launch of WhatsApp has revolutionized the way people prefer to chat with their friends and family. From allowing the message and...
6 Digital Marketing Strategies that work for Small and Medium Businesses
With the onset of Lockdown, it has become a basic necessity for a business to be present online. Many SMBs that have never experienced the digital platforms have started entering the online space. Read this blog to learn 6 sure shot digital marketing strategies that...
5 reasons why Google Ads is better than Traditional Marketing
Search Engine Marketing - Google Ads: SEM - Google Ads is paid advertising in order to show your website on the first page of Google Search Engine Results Page when your prospective customers search for your related keyword, product, or service. In our earlier blogs,...
5 ways content marketing can transform your business
Content Marketing: In recent years, content marketing has become an effective and practical inbound strategy in promoting one's business. This helps to attract and engage your customers through quality content and by adding value when they visit your website. Many...
Facebook Ads vs Instagram Ads – Which is best for your business?
Social Media Marketing has become a cost-effective and result-oriented marketing tool for business owners. It has become a great tool to increase visibility, build enquiry base, and boost sales. There are an increasing number of businesses that are trying different...
SEO Vs SEM: What is right for your business?
SEO vs SEM: Being on Search is the most important aspect of any business with an online presence. When it comes to Search Engine Optimisation (SEO) and Search Engine Marketing (SEM), we often see that business owners are confused...
Case Studies: How Brands changed their delivery game
These are the terrifying headlines that have been plaguing our world for weeks. But companies have stepped up to plug the critical gaps in the supply chain. Companies like HP have started using their 3D-printing capabilities to manufacture the swabs needed for...
Importance of Macro and Micro Goals in Digital Marketing
Being a business owner, it is pretty obvious that you know the importance of goals. Did you know that by defining the Macro and Micro properties, goals can be achieved? Want to know how? This blog is for you. Effective digital marketers use the concept of Macro and...
Facebook – Jio Deal & All about Facebook Shops
Tech Giants targeting hyper-local market in India When Facebook announced that they have bought a 9.9% Stake in Reliance Jio for a whopping 43,574 crore merely a month ago, it kept the business minds thinking about the core idea of the deal. With the announcement of...
How brands have made Social Media a center stage and built relationships
According to the digital statistics, social media activity experienced a major 50% surge in India in the wake of the global pandemic situation. The good side of this spike in digital consumption of social media is that more brand awareness campaigns were triggered...