Content Marketing: In recent years, content marketing has become an effective and practical inbound strategy in promoting one’s business. This helps to attract and engage your customers through quality content and by adding value when they visit your website....
Social Media Marketing has become a cost-effective and result-oriented marketing tool for business owners. It has become a great tool to increase visibility, build enquiry base, and boost sales. There are an increasing number of businesses that are trying different...
SEO vs SEM: Being on Search is the most important aspect of any business with an online presence. When it comes to Search Engine Optimisation (SEO) and Search Engine Marketing (SEM), we often see that business owners are confused as to what is best for their business...
These are the terrifying headlines that have been plaguing our world for weeks. But companies have stepped up to plug the critical gaps in the supply chain. Companies like HP have started using their 3D-printing capabilities to manufacture the swabs needed for...
Being a business owner, it is pretty obvious that you know the importance of goals. Did you know that by defining the Macro and Micro properties, goals can be achieved? Want to know how? This blog is for you. Effective digital marketers use the concept of Macro and...
Tech Giants targeting hyper-local market in India When Facebook announced that they have bought a 9.9% Stake in Reliance Jio for a whopping 43,574 crore merely a month ago, it kept the business minds thinking about the core idea of the deal. With the announcement of...